Must have Features in a Video Streaming Platform

Roshan Dwivedi
2 min readMar 22, 2021

With the growing popularity of OTT platforms, it is no doubt that many businesses now want to join this. However, more often than not, companies make the wrong choices concerning the streaming platform. One of the primary reasons being a lack of knowledge. So, we present to you the top five features to look for in a video streaming platform.

White Label Website

The business is yours, and so should be the name on the website. Choose a video streaming platform that lets you decide the domain name and offers an entirely white-label website.

Multiple Apps

You can never know which phone your potential customers may have. It is always better to play it safe and go for the video streaming platform that offers multiple apps with the website, such as iOs Apps, Android apps, and LG TV apps.

Multiple Payment Gateways

Nobody likes to get out of their comfort zone, especially a potential customer. If they don’t see their preferred payment option, they might join your competitions in the field. So, it is essential to provide your customers with all the payment gateways they might need.

Recommendation Engine

One of the primary reasons behind the success of Netflix and Amazon is their recommendation engine. Recommendation Engine, using AI, can predict what your customers might need and suggest to them in real-time. Read what is an AI-based recommendation engine to understand better.

Free Trial

Never trust a book by its cover. Always try all the free trial options available in the market and then decide which video streaming platform is the best for you. Muvi is an Audio/Video streaming platform that offers live streaming options, video on demand, live broadcast, and many more. Try a 14-day free trial of Muvi to know more about it.

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Roshan Dwivedi
Roshan Dwivedi

Written by Roshan Dwivedi

Media Strategist & Video Content Monetization Expert at Muvi.com

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